What are podcast categories?
Categories and sub-categories are used by Apple Podcasts and other directories to categorize and organize shows by topics to help your show get discovered by new listeners.
💡 Apple announced new Enhanced Podcast Categories that will go live in August of 2019. Learn more here: Everything Podcasters Need To Know About Enhanced Apple Podcasts Categories.
Simplecast fully supports Apple's new categories, and we have instructions below that show how to update the top-level categories and sub-categories for your show in your Simplecast dashboard.
You may select up to 3 top-level categories & 3 sub-categories (we recommend you select all 3 to improve discoverability). The 1st category and sub-category are the most important, so select categories that are most relevant to your show.
Some categories do not have sub-categories and that is okay. Sub-categories are not required, but are recommended.
How To Update the Categories For Your Show on Simplecast
Log in to your Simplecast dashboard.
Click the Show Settings link in the show menu in the top-left side of your dashboard (see screenshot).
Scroll down till you see the Categorization section.
Select the 1st category by using the drop-down menu. Select a category that is most relevant to your show topic. This is the most important category, so pick the best category possible.
Select the best sub-category for your show in the right column if there is one available.
Repeat steps for 2nd & 3rd categories & subcategories.
Click the Save button in the top-right when finished.
Additional Resources:
Enhanced Apple Podcast Categories (full list):
https://help.apple.com/itc/podcasts_connect/#/itc9267a2f12
New to podcasting? Check out this helpful free article on the Simplecast Blog:
Absolutely Everything You Need to Know to Start Your Podcast.
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